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London Session 2: Developing strategies for public engagement

  • Imperial College London Blackett Phys LT1, (map)

The Science Innovation Union is offering a groundbreaking bio-entrepreneurship course aimed directly at the UK’s top scientists and budding entrepreneurs. The programme consists of a series of four exciting sessions lead by high profile leading academics and industry experts. Head to our website to sign up now!

Links to other three session in the SIU360 series:
Session 1:
Session 3:
Session 4:

Session 2: Developing strategies for public engagement.
Sharing great science with an audience can be a difficult task when raised in the lab environment and trained to publish in scientific journals. Where can scientific outreach be taken? What is the best way to convey research to a non-scientific audience? How is a public outreach event planned and organised? What language needs to be used for the proposed science to be understood by a wide audience and how can the importance of this science be made clear? In this session speakers will demonstrate strategic plans for creating public outreach events. Attendees will learn how to build an image of their work that will be clear and engaging for a wide audience. 

Speaker: Steven Zimmer, BSc(Hon), MSc.-Founder, Director and CEO - MitoDys Therapeutics

Steven trained as a Biochemist and Molecular Biologist, Steven has had a long career as an analyst, investment banker and portfolio manager on Wall Street and in the City of London. He was a co-founder, Protein Sciences Inc., Steribottle Ltd and Tissuomics and has been an investor and advisor to many ventures and companies over the past 30 years. His latest position was as an advisor on Business and Strategic Development at e-Therapeutics plc, an AIM-listed network pharmacology-based drug discovery company based in Newcastle, UK.